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What you need to know this week. Brought to you by The Venture and Fast Company.

Knowledge Fix 24th

What you need to know this week. Brought to you by The Venture and Fast Company.

The Article:It’s Not Charity: The Rise of Social Enterprise in Vietnam
The Publisher:The Guardian
The Scoop:Facing skepticism in their native country of Vietnam, businesses and local government have teamed up to educate a country on what it means to be a social enterprise.

The Article:Here Come the Philanthropreneurs
The Publisher:Fast Company
The Scoop:Many of today’s most successful entrepreneurs consider themselves to be in “the business of doing good” and are changing the way people look at social enterprise.

The Article:4 Strategies for Making Your Social Enterprise Stand Out From the Crowd
The Publisher:Entrepreneur
The Scoop:Tell your story, involve your customers and other keys that will help your social enterprise get noticed.

The Article:How To Define Your Commitment To Action As A SocialEntrepreneur
The Publisher:Forbes
The Scoop:In order for a social business to reach critical mass, have an actionable plan and follow these four steps.

The Article:Marketing: The Missing Ingredient in Social Entrepreneurship
The Publisher:Huffington Post
The Scoop:Marketing is a challenge for social entrepreneurs because their audience is complex. Nevertheless, it is crucial for marketing to be embraced, understood and professionally executed.

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